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| 【汽车电子报展展商】 |
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Information |
2009 China International Automotive Electronics
Exhibition in Shanghai
&7th Annual Shanghai Automotive Electronics Forum
&3rd Annual Automotive Electronics Salon
Date: Oct 11-13, November 2009
Venue: Pudong, Shanghai, China
Theme: “Alternative Fuels: The Path to the Rise of China’s
Automotive Industry” |
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Backgrounder |
Alternative Fuels: The Path to the Rise of China’s
Automotive Industry
The combined total of vehicles produced and sold in China
will reach 10 million in 2009, and it is estimated that the
country will possess 150 million road-worthy vehicles by
2020.
“Save energy and reduce emissions” is China’s national
policy as well as a long-term global trend. This means that
low-emission vehicles based on new fuels are the new
“direction”—and one that represents a propitious opportunity
for the rapid rise of China’s automobile industry.
In terms of industry structure, the horizontal division of
labor is gaining popularity in the automobile manufacturing
industry, especially in R&D for low-emissions, low-cost
cars. For alternative-fuel vehicles, the proportion of total
vehicle cost accounted for by electronics systems is rising
day by day, and the mainstream model of horizontal division
of labor in the electronics industry is therefore becoming
“embedded” in the car industry. All of this is creating the
necessary conditions for the rise of China’s automotive
industry and electronics manufacturers.
Additionally, in terms of brand development, the horizontal
division of labor model provides a basis for the concurrent
development of both key components and finished vehicles, as
well as the search for individualized solutions. The model
creates the necessary conditions for the large-scale
economical production and distribution of parts, and creates
a market for specialized design houses, thereby greatly
shortening the product development cycle and aiding brand
name development.
Alternative-fuel vehicles represent an even bigger
opportunity for the electronics industry. While electronics
technology accounts for 20-30% of the cost of a traditional
vehicle, it can represent 60% or more for an electric or
hybrid car. If we consider alternative-fuel vehicles as a
historical opportunity for the China automotive industry,
that assumes that right from the outset China will earnestly
cultivate its own home-grown automotive electronics
industry.
The only way for China’s automotive electronics sector to
develop itself is via competition. Currently, world-class
makers of finished vehicles and the electronics systems they
incorporate are all jostling to position themselves within
China, in the hopes of getting their share of this mammoth
market. Alternative-fuel vehicles are in their initial
phase, and there will be a pressing need to integrate
resources across international borders and to seek help in
establishing a supply chain.
As China’s most important automotive base, Shanghai offers
global players the ideal platform for establishing
themselves in this marketplace. |
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Organization |
Supported by:
Ministry of Information Industry of PRC
Ministry of Commerce of PRC
China Association of Automobile Manufacturers
China National Automotive Industry Consulting Committee
Society of Automotive Engineers of China
China Automotive Technology and Research Center
China Automotive News
Shanghai General Motors
Shanghai Volkswagen Automotive Co. Ltd
Tsinghua University
Sponsored by:
China Electronic Appliance Corp.
Shanghai Society of Automotive Engineers
Co-sponsored by:
Shanghai Pudong Association for Science and Technology
Shanghai Zhangjiang (Group) Co. Ltd
Organized by:
China Electronic Exhibition and Information Communication
Co. Ltd
ComponTech Online
Co-organized by:
China GPS and LBS Forum Group
China Telecom Market |
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Exhibition range |
• In-vehicle entertainment and IT equipment
• In-vehicle telecom and navigation equipment
• Intelligent traffic systems
• In-vehicle IT management systems
• Car body electronics systems
• Safety systems
• Chassis electronics devices
• Ignition control systems
• Electronic car systems
• Automotive electronics components
• In-vehicle appliances
• Vehicle testing and maintenance instruments
• Other automotive after-sales technology and products |
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